Search Engine Optimization, Social Media Optimization, Keyword Research & SEO
Search Engine Optimization (SEO) & Social Media Optimization (SMO)
provided by Marketing That's Easy
Why Search Engine Optimization (SEO) Is
Search engine optimization helps search engines index your website or blog site more
easily which can increase the number of pages that are indexed during each search engine
visit to your site.
And, the greater the number of indexed pages you have, the more
likely it is that your website or blog site will be FOUND online.
Why Social Media Optimization (SMO) Is
Social media optimization increases the visibility of your social
media profiles, your social networking activity and your published content so that it is found by people
searching for information and resources that relate to your content.
Social media optimization helps drive traffic to your website or blog, makes it
easier for others to share with their circle of influence, builds community around your brand and
helps search engines index your social media profiles, social activity and blog posts
more easily. It also aides a site member in finding your social media profile and
activity when they use an on-site search feature within Facebook, Twitter, LinkedIn, etc... to search on keywords
that apply to your industry or business.
Google's "social search feature" is
just one more reason why social media optimization is important!
Our background in keyword research and implementation makes us uniquely
qualified to set up and optimize your Facebook Fan Page, Twitter profile, LinkedIn profile, YouTube
account and profiles on other social media sites that you may want to participate on.
Why Keyword Research Comes Before
The first step to search engine optimization and social media optimization, is
conducting keyword research.
Keyword research is the act of
- which keywords your potential customers are searching on
- how many times each keyword is typed into various search engines
- the number of websites that are competing for or using each keyword (as applicable)
During search engine optimization or social media
optimization, your keywords will be strategically placed throughout your online content as well as in your
site's meta info, URL's, etc... which is why keyword research needs to come before optimization.
Why SEO Copywriting Can Help You Get Found
Copy that uses keywords your target market is actually
searching on will make it easier for your target market to
find your company online!
Professional SEO copywriting incorporates keywords as well as linking strategies, etc... to
increase the effectiveness of your social media marketing, corporate blogging, article marketing, online press
releases, event posting, directory listings and any other online marketing that you do.
Services: SEO & SMO Consulting, Implementation
- Keyword Research - research
& compilation of data
SEO Copywriting - for websites, blogs, social media
profiles, online press releases, directory listings, e-commerce product descriptions and
all other online content
- Implementation of SEO Techniques - on your website, on
your blog, within your content and on "local" business pages such as Google Place pages, Bing, Yahoo! Local and
- Implementation of SMO Techniques - on your social
media profiles and within your content and your blog posts
- Consulting & Training - available if you wish to do
your own optimization
Make Sure Your Website, Blog & Social Media Efforts Are
Optimized For Success
us today to find out more about our keyword research, SEO copywriting, search engine
optimization and social media optimization services.
We want YOU to be FOUND online!